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The new marketing / Richard Brookes.
Lippincott Library HF5415.1 .B785 1988
Mixed Availability
- Format:
- Book
- Author/Creator:
- Brookes, Richard, 1945-
- Language:
- English
- Subjects (All):
- Marketing--United States.
- Marketing.
- United States.
- Marketing--United States--Case studies.
- Genre:
- Case studies.
- Physical Description:
- ix, 297 pages : illustrations ; 23 cm
- Place of Publication:
- Aldershot, Hants, England : Gower, [1988]
- Notes:
- Includes index.
- Bibliography: pages 268-293.
- ISBN:
- 0566026775 :
- OCLC:
- 18019299
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