My Account Log in

3 options

Statistical fact book.

Lippincott Library HF5410 .S738 2002-2018
Loading location information...

Available This item is available for access.

Log in to request item
Lippincott Library - Reference Desk HF5410 .S738
Loading location information...

Available This item is available for access.

Log in to request item
Annenberg Library - Reference HF5410 .S738 2004
Loading location information...

Available This item is available for access.

Log in to request item
Format:
Journal/Periodical
Contributor:
Direct Marketing Association (U.S.)
Standardized Title:
Statistical fact book (Direct Marketing Association (U.S.))
Language:
English
Subjects (All):
Direct marketing--United States--Statistics--Periodicals.
Direct marketing.
Advertising, Direct-mail--United States--Statistics--Periodicals.
Advertising, Direct-mail.
Consumer behavior--United States--Statistics--Periodicals.
Consumer behavior.
United States.
Genre:
Statistics.
Periodicals.
Physical Description:
volumes : illustrations ; 28 cm
Annual
1988-
Other Title:
Statistical factbook.
DMA statistical fact book
issues for <1999-2004> have title: Direct Marketing Association's statistical fact book
Continues:
Fact book (Direct Marketing Association (U.S.))
Place of Publication:
New York, NY : Direct Marketing Association, c1988-
Notes:
Latest issue consulted: 2006.
ISSN:
1049-6092
OCLC:
19259870

The Penn Libraries is committed to describing library materials using current, accurate, and responsible language. If you discover outdated or inaccurate language, please fill out this feedback form to report it and suggest alternative language.

My Account

Shelf Request an item Bookmarks Fines and fees Settings

Guides

Using the Library Catalog Using Articles+ Library Account