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How to prepare a results-driven marketing plan / Martin L. Bell.
Lippincott Library HF5415 .B4285 1987
Available
- Format:
- Book
- Author/Creator:
- Bell, Martin L.
- Language:
- English
- Subjects (All):
- Marketing.
- Physical Description:
- ix, 324 pages : illustrations ; 28 cm
- Other Title:
- Results-driven marketing plan.
- Place of Publication:
- New York, NY : AMACOM, [1987]
- Notes:
- Includes index.
- Bibliography: pages 312-316.
- ISBN:
- 0814476902
- OCLC:
- 16684016
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