Marketing real estate internationally / M.A. Hines.

Format:

Book

Author/Creator:

Hines, Mary Alice.

Language:

English

Subjects (All):

Real estate investment.

Real property--Foreign ownership.

Real property.

Investments, Foreign.

Physical Description:

viii, 239 pages ; 25 cm

Place of Publication:

New York : Quorum Books, 1988.

Summary:

"Written by a specialist in domestic and international real estate, this book provides an introduction to the marketing of real estate, real estate services, and real estate securities on an international basis. The economic, political, legal, and financial considerations for developing international real estate investment strategies are outlined. Beginning with an examination of the international marketing environment, the author discusses marketing management and strategies, pricing, promoting real estate products internationally, market research, and financial management. The book also contains an assessment of the future of international real estate marketing." Business Information Alert

Notes:

Includes bibliographies and index.

ISBN:

089930205X

OCLC:

16756850