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An analytic model of promotional brand interaction.
LIBRA Diss. POS1977.8
Available from offsite location
LIBRA HD02 1977 .F282
Available from offsite location
- Format:
- Book
- Manuscript
- Thesis/Dissertation
- Author/Creator:
- Fay, Pamela Lynn.
- Language:
- English
- Subjects (All):
- Penn theses--Operations Research.
- Operations Research--Penn theses.
- Local Subjects:
- Penn theses--Operations Research.
- Operations Research--Penn theses.
- Physical Description:
- viii 102 leaves : illustrations ; 29 cm
- Production:
- [Philadelphia], 1977.
- Notes:
- Thesis (M.S. in Operations Research)--Graduate School of Arts and Sciences, University of Pennsylvania, 1977.
- Includes bibliography.
- OCLC:
- 244998608
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