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an analysis of the factors determining department store brand policy.
LIBRA 658.871 D223
Available from offsite location
LIBRA 378.748 POA1947.36
Available from offsite location
- Format:
- Book
- Manuscript
- Thesis/Dissertation
- Author/Creator:
- Daniels, Irving.
- Language:
- English
- Subjects (All):
- Penn theses--Marketing.
- Marketing--Penn theses.
- Local Subjects:
- Penn theses--Marketing.
- Marketing--Penn theses.
- Physical Description:
- 1 leaf, vi, 129 numbered l. including diagram tables (1 folded). ; 29 cm
- Production:
- [Philadelphia], 1947.
- Notes:
- Thesis (M.B.A. in Marketing)--Graduate School of Arts and Sciences, University of Pennsylvania, 1947.
- Bibliography: l. 122-129.
- OCLC:
- 244996014
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