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Towards a quantitative theory of advertising.
LIBRA HF5821 .R35
Available from offsite location
LIBRA 378.748 POPM1966.183
Available from offsite location
LIBRA Microfilm P38:1966
Available from offsite location
- Format:
- Book
- Manuscript
- Microformat
- Thesis/Dissertation
- Author/Creator:
- Rao, Ambar Gopal.
- Language:
- English
- Subjects (All):
- Penn dissertations--Operations Research.
- Operations Research--Penn dissertations.
- Local Subjects:
- Penn dissertations--Operations Research.
- Operations Research--Penn dissertations.
- Physical Description:
- viii, 205 numbered l. : diagrams, tables. ; 29 cm
- Place of Publication:
- [Philadelphia], 1966 [that is, 1967].
- Notes:
- Thesis (Ph.D. in Operations Research)--Graduate School of Arts and Sciences, University of Pennsylvania, 1967.
- Includes bibliography.
- OCLC:
- 244996374
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