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Physician perception and evaluation of selected ethical drugs: an application of nonmetric multidimensional scaling to pharmaceutical marketing.

LIBRA Microfilm P38:1969
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LIBRA 378.748 POPM1969.59
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LIBRA HD9666.6 .N4
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Format:
Book
Manuscript
Microformat
Thesis/Dissertation
Author/Creator:
Neidell, Lester Allan.
Language:
English
Subjects (All):
Business and Applied Economics--Penn dissertations.
Penn dissertations--Business and Applied Economics.
Local Subjects:
Business and Applied Economics--Penn dissertations.
Penn dissertations--Business and Applied Economics.
Physical Description:
xxxii, 309 numbered l. : illustrations ; 29 cm
Production:
[Philadelphia], 1969.
Notes:
Thesis (Ph.D. in Business and Applied Economics)--Graduate School of Arts and Sciences, University of Pennsylvania, 1969.
Bibliography: l. xxi-xxvii.
OCLC:
244994485

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