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How to bridge the gap between national advertising and the local dealer and consumer.
LIBRA 378.748 POA1951.183
Available from offsite location
LIBRA 658.83 C889
Available from offsite location
- Format:
- Book
- Manuscript
- Thesis/Dissertation
- Author/Creator:
- Crowell, David.
- Language:
- English
- Subjects (All):
- Penn theses--Marketing.
- Marketing--Penn theses.
- Local Subjects:
- Penn theses--Marketing.
- Marketing--Penn theses.
- Physical Description:
- 118 pages : illustrations, (som color) (part folded) ; 29 cm
- Production:
- [Philadelphia], 1951.
- Notes:
- Thesis (M.B.A. in Marketing)--Graduate School of Arts and Sciences, University of Pennsylvania, 1951.
- Bibliography: l. 115-118.
- OCLC:
- 244984890
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