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an agency view of association advertising potentialities.
LIBRA 659.1 B288
Available from offsite location
LIBRA 378.748 POA1949.27
Available from offsite location
- Format:
- Book
- Manuscript
- Thesis/Dissertation
- Author/Creator:
- Bartlett, Frederick Fawkner, jr.
- Language:
- English
- Subjects (All):
- Penn theses--Marketing.
- Marketing--Penn theses.
- Local Subjects:
- Penn theses--Marketing.
- Marketing--Penn theses.
- Physical Description:
- iv, 111 numbered l. : tables, diagrams ; 29 cm
- Notes:
- Thesis (M.B.A. in Marketing)--Graduate School of Arts and Sciences, University of Pennsylvania, 1949.
- Bibliography: l. 109-111.
- OCLC:
- 244984564
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