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Bayesian decision theory as applied to the realignment of salesmen's efforts.
LIBRA Thesis 388 R63
Available from offsite location
LIBRA 378.748 POA1964.36
Available from offsite location
- Format:
- Book
- Manuscript
- Thesis/Dissertation
- Author/Creator:
- Rogan, Richard Michael.
- Language:
- English
- Subjects (All):
- Penn theses--Marketing.
- Marketing--Penn theses.
- Local Subjects:
- Penn theses--Marketing.
- Marketing--Penn theses.
- Physical Description:
- vii, 94 numbered l. : diagrams ; 29 cm
- Place of Publication:
- [Philadelphia], 1963 [that is, 1964].
- Notes:
- Thesis (M.B.A. in Marketing)--Graduate School of Arts and Sciences, University of Pennsylvania, 1963.
- Includes bibliography.
- OCLC:
- 84341972
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