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Political marketing : readings and annotated bibliography / editors, Bruce I. Newman, Jagdish N. Sheth.
LIBRA JF2112.C3 P65 1985
Available from offsite location
- Format:
- Book
- Language:
- English
- Subjects (All):
- Campaign management.
- Campaign management--Bibliography.
- Political campaigns.
- Political campaigns--Bibliography.
- Marketing.
- Marketing--Bibliography.
- Genre:
- Bibliographies.
- Physical Description:
- xi, 259 pages : illustrations ; 28 cm
- Place of Publication:
- Chicago, Ill. : American Marketing Association, [1985]
- ISBN:
- 0877571805
- OCLC:
- 12807737
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