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Information systems for sales and marketing management / by Stanley J. PoKempner.
- Format:
- Book
- Author/Creator:
- Pokempner, Stanley J., 1920-
- Series:
- Conference Board report ; no. 591.
- Conference Board report no. 591.
- Language:
- English
- Subjects (All):
- Sales management--Data processing.
- Sales management.
- Marketing--Management--Data processing.
- Marketing.
- Management information systems.
- Physical Description:
- v, 81 pages : illustrations ; 28 cm.
- Place of Publication:
- [New York] : [The Conference Board], [1973]
- Notes:
- Bibliography: pages 75-77.
- OCLC:
- 690150
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