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A statistical analysis of advertising expenditure and of the revenue of the press / by Nicholas Kaldor and Rodney Silverman.

LIBRA HF5813.G7 K3
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Format:
Book
Author/Creator:
Kaldor, Nicholas, 1908-1986.
Silverman, Rodney, author.
Series:
Economic and social studies ; 8.
Language:
English
Subjects (All):
Advertising--Great Britain.
Advertising.
Great Britain.
English newspapers.
Physical Description:
xiii, 199 pages : diagrams ; 24 cm.
Place of Publication:
Cambridge [Eng.] : University Press, 1948.
Notes:
A revised version of a confidential report, Statistics of advertising, presented to the Advertising Association in 1946.
OCLC:
1872992

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