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Market strategy / David J. Luck [and] Arthur E. Prell.
LIBRA HF5415 .L77
Available from offsite location
- Format:
- Book
- Author/Creator:
- Luck, David Johnston.
- Prell, Arthur Ely, author.
- Series:
- ACC business series
- ACC business series.
- Language:
- English
- Subjects (All):
- Marketing.
- Physical Description:
- xi, 202 pages : illustrations ; 21 cm.
- Place of Publication:
- New York : Appleton-Century-Crofts, [1968]
- Notes:
- Bibliography: pages 189-193.
- OCLC:
- 242255
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