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Analyzing and improving marketing performance, marketing auduts in theory and practice.
LIBRA 339.06 A18 no.31-33+ suppl.
Available from offsite location
- Format:
- Book
- Author/Creator:
- American Management Association. Marketing Division.
- Series:
- AMA management report, no. 32.
- Language:
- English
- Subjects (All):
- Marketing.
- Physical Description:
- 139 p. 23 cm.
- Place of Publication:
- New York, [1959].
- OCLC:
- 682117
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