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Society and marketing, an unconventional view. / Edited by Norman Kangun.
LIBRA HF5415 .K332
Available from offsite location
- Format:
- Book
- Author/Creator:
- Kangun, Norman, compiler.
- Language:
- English
- Subjects (All):
- Marketing.
- Marketing--Social aspects.
- Physical Description:
- xv, 445 pages ; 24 cm
- Place of Publication:
- New York : Harper & Row, [1972]
- Notes:
- Includes bibliographies.
- ISBN:
- 0060434783
- OCLC:
- 309620
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