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Marketing productivity analysis / Charles H. Sevin.
LIBRA HF5415 .S394
Available from offsite location
- Format:
- Book
- Author/Creator:
- Sevin, Charles H. (Charles Henry), 1910-
- Series:
- Perspectives in marketing series.
- Language:
- English
- Subjects (All):
- Marketing.
- Advertising.
- Physical Description:
- xiii, 137 pages : illustrations ; 21 cm.
- Place of Publication:
- St. Louis : McGraw-Hill, [1965]
- Notes:
- Includes bibliographies.
- OCLC:
- 251111
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