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Public utilities in a changing society, responsibilities and prospects for marketing / [edited by] James H. Climer, Howard K. Face, and Stuart C. Hetu.

LIBRA HF5006 .M46 no.53
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Lippincott Library HF5006 .M46 no.49
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Format:
Book
Author/Creator:
Climer, James H.
Contributor:
Face, Howard K.
Hetu, Stuart C.
Series:
University of Michigan. Bureau of Business Research. Michigan business papers ; no. 49.
Michigan business papers ; no. 49.
Language:
English
Subjects (All):
Business ethics.
Marketing.
Public utilities--United States.
Public utilities.
United States.
Physical Description:
93 pages.
Place of Publication:
Ann Arbor : Bureau of Business Research, University of Michigan, [1968]
Notes:
"Fourteenth annual Public utilitites seminar held in Detroit, May 2-3, 1968 under the sponsorship of the Public Utilities section of the American Marketing Association".
OCLC:
213548926

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