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Markets and marketing in developing economies / edited by Reed Moyer and Stanley C. Hollander.
LIBRA HF5415 .M68
Available from offsite location
- Format:
- Book
- Author/Creator:
- Moyer, Reed.
- Hollander, Stanley C. (Stanley Charles), 1919-2004, author.
- Language:
- English
- Subjects (All):
- Marketing.
- Developing countries.
- Physical Description:
- xiii, 264 pages : illustrations ; 24 cm
- Place of Publication:
- Homewood, Ill. : R. D. Irwin, 1968.
- Notes:
- "Prepared under the sponsorship of the American Marketing Association.".
- "Selected annotated bibliography": pages 239-264. Bibliographical footnotes.
- OCLC:
- 187501
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