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Merchandise testing as a guide to consumer buying / by Mabel Taylor Gragg in collaboration with Neil H. Borden.
LIBRA HF5415.3 .G658
Available from offsite location
- Format:
- Book
- Author/Creator:
- Gragg, Mabel Taylor.
- Series:
- Harvard University. Graduate School of Business Administration. Business research series ; no. 22.
- Business research series ; no. 22.
- Language:
- English
- Subjects (All):
- Commercial products--Testing.
- Commercial products.
- Consumer education.
- Consumers--United States.
- Consumers.
- United States.
- Physical Description:
- 84 pages.
- Place of Publication:
- [Boston] : [Harvard University, Graduate School of Business Administration, Bureau of Business Research], [1938]
- Notes:
- Cover title.
- Issued as a publication of the Graduate School of Business Administration, v. xxv, Number 6, October, 1938.
- Bibliographical footnotes.
- OCLC:
- 2869836
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