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Problems in marketing / Malcolm P. McNair [and others].

LIBRA 385.07 M2
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Format:
Book
Author/Creator:
McNair, Malcolm P. (Malcolm Perrine), 1894-1985.
Series:
Harvard Business School case books
Harvard Business School case books.
Language:
English
Subjects (All):
Marketing.
Physical Description:
740 pages : illustrations ; 24 cm.
Edition:
Second edition.
Place of Publication:
New York : McGraw-Hill, 1957.
OCLC:
680208

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