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Readings in marketing.
- Format:
- Book
- Author/Creator:
- Westing, J. Howard (John Howard), 1911- editor.
- Language:
- English
- Subjects (All):
- Marketing.
- Physical Description:
- 322 pages : illustrations ; 24 cm
- Place of Publication:
- New York : Prentice-Hall, 1953.
- OCLC:
- 542637
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