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Shopping patterns in an urban area / Louis P. Bucklin.
Lippincott Library HC108.O3 B8
Mixed Availability
- Format:
- Book
- Author/Creator:
- Bucklin, Louis P.
- Series:
- Publications of the Institute of Business and Economic Research, University of California
- IBER special publications
- IBER special publications.
- A publication of the Institute of Business and Economic Research, University of California, Berkeley.
- Language:
- English
- Subjects (All):
- Consumers--California--Oakland.
- Consumers.
- Marketing research--California--Oakland.
- Marketing research.
- California--Oakland.
- Physical Description:
- xi, 154 pages : illustrations, maps. ; 23 cm.
- Place of Publication:
- [Berkeley] : [University of California] Institute of Business and Economic Research, [1967]
- Notes:
- At head of title: Research program in marketing, Graduate School of Business Administration, University of California, Berkeley.
- Bibliography: pages 152-154.
- OCLC:
- 426
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