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Marketing problems and opportunities which have arisen for the American cigar industry as a result of the "cancer scare".

LIBRA 378.748 POA1965.40
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LIBRA Thesis 337 H529
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Format:
Book
Manuscript
Thesis/Dissertation
Author/Creator:
Hicks, Robert Warren.
Language:
English
Subjects (All):
Penn theses--Marketing.
Marketing--Penn theses.
Local Subjects:
Penn theses--Marketing.
Marketing--Penn theses.
Physical Description:
iv, 130 numbered l. : illustrations, tables. ; 29 cm
Place of Publication:
[Philadelphia], 1964 [that is, 1965].
Notes:
Thesis (M.B.A. in Marketing)--Graduate School of Arts and Sciences, University of Pennsylvania, 1964.
Includes bibliography.
OCLC:
244979768

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