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International marketing, a comparative systems approach.
LIBRA HF5415 .C285
Available from offsite location
- Format:
- Book
- Author/Creator:
- Carson, David, 1914-
- Series:
- Wiley marketing series
- Wiley marketing series.
- Language:
- English
- Subjects (All):
- Marketing.
- Physical Description:
- xii, 539 pages ; 24 cm.
- Place of Publication:
- New York : Wiley, [1967]
- Notes:
- Bibliography: pages 521-526.
- OCLC:
- 241997
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