Making the Compelling Business Case : Decision-Making Techniques for Successful Business Growth / by W. Messner.

Format:

Book

Author/Creator:

Messner., Author.

Contributor:

W.

Language:

English

Subjects (All):

Strategic planning.

Leadership.

Operations research.

Business information services.

Knowledge management.

Communication in organizations.

Economics.

Business Strategy and Leadership.

Operations Research and Decision Theory.

Business Information Systems.

Knowledge Management.

Corporate Communication.

Local Subjects:

Business Strategy and Leadership.

Operations Research and Decision Theory.

Business Information Systems.

Knowledge Management.

Corporate Communication.

Economics.

Physical Description:

1 online resource (464 p.)

Edition:

1st ed.. 2013.

Place of Publication:

London : Palgrave Macmillan UK : Imprint: Palgrave Macmillan, 2013.

Language Note:

English

Summary:

Providing the necessary background information and hands-on tools to build compelling business cases, this book will increase the reader's capability to champion new business development ideas, take them to senior management, and facilitate the decision process by understanding the key theories and practices of finance and corporate investments.

Contents:

Cover; Contents; List of Figures; List of Case Studies; About the Author; Preface; List of Abbreviations; Book Companion Website; 1 Deciding on Corporate Investments; 1.1 Financial goals vs. corporate strategy; 1.2 Why investment decisions fail; 1.3 Definition of a business case; 1.4 Characterizing investments; 1.5 Infrastructure investment framework; 1.6 Trustworthy business cases; 1.7 Enterprise analysis; 1.8 Business case project; 1.9 Structure of a business case; 1.10 Consensus and stakeholder management; 2 Key Financial Concepts; 2.1 Time value of money

2.2 Net Present Value (NPV) concept2.3 Payback and discounted payback method; 2.4 Return on Investment (ROI); 2.5 Internal Rate of Return (IRR); 2.6 Profitability Index (PI) and Benefit - Cost Ratio (BCR); 3 Fundamentals I: Costs; 3.1 Cost stages; 3.2 Financial issues with costs; 3.3 Estimating costs; 3.4 Taxes; 3.5 Leasing; 4 Fundamentals II: Benefits; 4.1 Benefit taxonomy; 4.2 Strategic benefit maps; 4.3 Value panel; 4.4 Benefit discovery chart; 4.5 Managing non-monetary benefits; 4.6 Customer value for the company; 4.7 Ensuring benefit criteria completeness

5 Making Investment Decisions with NPV5.1 Continuous cash flows; 5.2 Terminal value; 5.3 Time horizons; 5.4 Capital rationing and capital restrictions; 5.5 Inflation; 5.6 Worked example: Highway safety alternatives; 5.7 Worked example: UC replaces telephony system; 6 Factoring Risk and Uncertainty; 6.1 Definition of risk; 6.2 Assumptions and complexity; 6.3 Risk assessment process; 6.4 Risk preferences of decision makers; 6.5 Measuring level of risk of future attributes; 6.6 Sensitivity analysis; 6.7 Scenario analysis; 6.8 Simulations; 6.9 Probability trees; 6.10 Decision trees

6.11 Empirical validation6.12 Risk assessment by certainty equivalents; 6.13 Global investments, country risk, and international contracts; 6.14 Worked example continued: UC replaces telephony system; 7 Factoring Strategic Flexibility; 7.1 Strategic real option analysis; 7.2 Black-Scholes formula; 7.3 Subjective real option valuation; 7.4 Real option management; 8 Business Case Presentation; 8.1 Executive decision making; 8.2 Structure of the business case report; 8.3 Storytelling; 8.4 Deliver the presentation; 9 Business Case as Controlling Framework; 9.1 The challenge of benefit realization

9.2 Operationalizing competencies with practices9.3 Benefits realization competencies framework; 10 Influencing Decisions in Sales; 10.1 Turning selling around; 10.2 Business case selling; 10.3 Avoiding weak business cases; Glossary; Notes; Bibliography; Index

Notes:

Description based upon print version of record.

Includes bibliographical references and index.

ISBN:

9781349464869

1349464864

9781137340573

1137340576

OCLC:

864902336