Data mining as a data collection method : using online advertised prices to examine price-ending strategies / Henrique F. Boyol Ngan.

Format:

Book

Author/Creator:

Boyol Ngan, Henrique F., author.

Series:

SAGE research methods: doing research online.

SAGE research methods: doing research online

Language:

English

Subjects (All):

Data mining--Technique--Case studies.

Data mining.

Hotels--China--Macau--Case studies.

Hotels.

Physical Description:

1 online resource : illustrations.

Place of Publication:

London : SAGE Publications, Ltd., 2022.

Summary:

This case study describes in detail a data mining technique employed in previously conducted research examining the price-ending strategies of major hotels and integrated resorts operating in Macau. The hotel room rates were sampled online using Import.io, a web-based data mining platform. The major challenges encountered at each step, such as generating the links, training the scrapers and formatting the raw data collected along with their solutions are presented in this case study. In conclusion, there are some general remarks and recommendations for researchers who would like to adopt a similar methodology.

Notes:

Description based on XML content.

ISBN:

9781529603743 :

OCLC:

1301364706