Using social media for online survey recruitment.

Format:

Video

Contributor:

Stern, Michael, academic.

Language:

English

Subjects (All):

Internet surveys.

Social media.

Physical Description:

1 online resource (1 video file (00:28:04)) : sound, colour

Place of Publication:

London : SAGE Publications, Ltd., 2022.

Language Note:

Closed-captioned in English.

Summary:

Dr. Michael Stern, PhD, professor, Michigan State University, discusses using social media for online survey recruitment, including the ad-based approach, data security, data quality, and data analysis.

Contents:

Chapter 1: Michael Stern Discusses the Ad-Based and the Passive Approach to Online Survey Recruitmenticon angle down

Chapter 2: Dr. Michael Stern Discusses Using Social Media for Online Survey Recruitmenticon angle down

Chapter 3: Michael Stern Discusses Getting Started With the Ad-Based Approach for Online Survey Recruitment Using Social Mediaicon angle down

Chapter 4: Michael Stern Shares Steps to the Ad-Based Approach for Online Survey Recruitment Using Social Mediaicon angle down

Chapter 5: Michael Stern Discusses Data Security and Quality for Online Survey Recruitment Using Social Mediaicon angle down

Chapter 6: Michael Stern Discusses Data Analysis of Online Surveys When Using Social Media Recruitmenticon angle down

Chapter 7: Michael Stern Shares Key Takeaways for Using Social Media for Online Survey Recruitment.

Participant:

Academic, Michael Stern PhD.

Notes:

Description based on publisher supplied metadata and other sources.

ISBN:

1-5296-0450-8

9781529604504

OCLC:

1335036905