The European Union as a Global Film Enabler : Rethinking Power, Competitiveness and Identity / edited by Antonios Vlassis, Mafalda Dâmaso, Katharine Sarikakis, Heritiana Ranaivoson, Marina Rossato Fernandes.

Format:

Book

Contributor:

Vlassis, Antonios., Editor.

Dâmaso, Mafalda., Editor.

Sarikakis, Katharine., Editor.

Ranaivoson, Heritiana., Editor.

Rossato Fernandes, Marina., Editor.

Series:

REBOOT, 3120-452X

Language:

English

Subjects (All):

Motion picture plays, European.

Europe--Politics and government.

Europe.

Motion picture industry.

Television broadcasting.

European Film and TV.

European Politics.

Film and Television Industry.

Local Subjects:

European Film and TV.

European Politics.

Film and Television Industry.

Physical Description:

1 online resource (XXII, 278 p. 13 illus.). 12 illus. in color.

Edition:

1st ed. 2026.

Place of Publication:

Cham : Springer Nature Switzerland : Imprint: Palgrave Macmillan, 2026.

Summary:

This Open access book explores the intricate dynamics of the global politics and economy of film, focusing on the European Union's potential as a cultural powerhouse. As cinema remains one of Europe's most cherished cultural activities, the EU's film industry stands at a crossroads, poised to redefine its role on the international stage. Key concepts addressed in this volume include the EU's audiovisual regulations, the perceptions of European and non-European film professionals, and the reception of European films by global audiences. The book critically examines the EU's capacity to act as a global film enabler, counterbalancing the dominance of Hollywood and US-based streaming platforms. Through contributions from renowned scholars and insights from Horizon Europe projects, readers are invited to consider the EU's strategic potential in fostering cultural diversity and shaping global audiovisual governance. This book is essential for scholars, policymakers, and industry professionals interested in the intersection of film, power dynamics, and international cultural relations. It offers a comprehensive analysis of the EU's evolving role in the global film industry, providing valuable insights into its future as a cultural, economic and geo-political actor. Antonios Vlassis is Associate Professor of International Cultural Relations at the Department of Political Science, University of Liège and Senior Researcher at the Center for International Relations Studies (CEFIR), University of Liège. Mafalda Dâmaso is Part-time Professor at the Robert Schuman Centre for Advanced Studies, European University Institute. Katharine Sarikakis is Full Professor of Media Governance, Media Industries and Media Organisation at the Department of Communication, University of Vienna and the Director of the Media Governance Research Lab. Heritiana Ranaivoson is Research Professor at imec-SMIT-Vrije Universiteit Brussel. Marina Rossato Fernandes is Researcher at the Center for International Relations Studies (CEFIR), Department of Political Science, University of Liège.

Contents:

CHAPTER 1: The European Union as a global film enabler

PART ONE: REGULATION AND POLICY PRACTICES

CHAPTER 2: Catalogue Quotas vs Automated Recommender Systems: A Proposal to (Re)Conceptualise the “Prominence of European Works” as a Defence for International Competitiveness of Diverse Cinematographic Works

CHAPTER 3: The role of investment obligations for global streamers in enhancing competitiveness of small European markets

CHAPTER 4: Promotion of the European Film Industry abroad: International Public Practices in France and Spain

PART TWO: FRAMINGS AND STRATEGIES OF FILM PROFESSIONALS

CHAPTER 5: Global VOD platforms, competitiveness and European film industry: from academic literature to professionals’ views

CHAPTER 6: A mission-oriented and market-shaping agenda for the European Film Industry – building audiences and alliances in and with Argentina, Brazil, Mexico, South Korea, South Africa, and Turkey

CHAPTER 7: Reimagining the intricate dance between Europe and South Africa: filmmaker’s voices on the persistent inequities in global cultural relations

PART THREE: AUDIENCES AND GLOBAL FILM MARKET

CHAPTER 8: International youth in Europe as audiences of European cinema

CHAPTER 9: Youth in the Global Film Industry: Charting Patterns across Hollywood, Bollywood, Nollywood and Europe

CHAPTER 10: Squaring the circle? Small markets between domestic and international audiences

CONCLUSION

CHAPTER 11: Dancer in the Dark: Where Next for the European Union as a Global Film Enabler?.

Notes:

Print version record.

ISBN:

9783032253200