Mobile Personalization : The History and Theory of Mobile Streaming Media.

Format:

Book

Author/Creator:

Grandinetti, Justin.

Series:

Media Manifold Series

Language:

English

Subjects (All):

Streaming technology (Telecommunications).

Mobile communication systems.

Physical Description:

1 online resource (159 pages)

Edition:

1st ed.

Place of Publication:

: Mediastudies.Press, 2026.

Summary:

This book examines the history and theory of mobile streaming media, exploring the technological, cultural, and economic factors that have shaped its development. It delves into the rise and fall of platforms like Quibi, the increasing dominance of mobile devices in global media consumption, and the monetization strategies employed by streaming services. Drawing on a range of scholarly perspectives, the authors analyze the interplay between mobile technologies, spatial practices, and cultural needs, while considering historical antecedents and global implications. The work is inspired by Raymond Williams's theories on cultural technologies and seeks to provide a comprehensive understanding of mobile streaming's role in transforming contemporary media landscapes. Generated by AI.

Contents:

Introduction: Mobile Matters

Chapter One: The History of Mobile Personalization

Chapter Two: Architectures of Mobility

Chapter Three: Monetizing Mobility

Chapter Four: The Characteristics of Mobile Streaming

Chapter Five: The Future of Mobile Streaming

Bibliography.

Notes:

Description based on publisher supplied metadata and other sources.

Part of the metadata in this record was created by AI, based on the text of the resource.

ISBN:

9781951399511

OCLC:

1611790044