How to Persuade When Facts Don't Seem to Matter.

Format:

Video

Language:

English

Physical Description:

1 online resource (95 minutes)

Place of Publication:

[Place of publication not identified] : PACKT Publishing, 2025.

Language Note:

In English.

System Details:

video file

Summary:

<b>Unlock the power of persuasion beyond facts. Learn to influence through empathy, storytelling, and emotional connection in professional and personal settings with practical, real-world techniques.</b><h4>Key Features</h4><ul><li>A comprehensive exploration of emotional intelligence and its role in persuasion</li><li>Techniques for handling disagreement and turning it into an opportunity for influence</li><li>Access to live support, peer feedback, and AI-powered tools to improve your skills</li></ul><h4>Book Description</h4>In a world where facts alone often fail to convince, this course empowers you to influence by building emotional connections and leveraging storytelling. Starting with the psychology of persuasion, you’ll explore why simply presenting data isn’t enough and how humility, empathy, and understanding context can help craft messages that resonate deeply. As the course progresses, you’ll learn effective techniques for handling resistance and objections. You’ll gain strategies for turning opposition into a persuasive opportunity, using repetition, clarity, and emotional appeal to make your message stick. Additionally, you’ll master the power of visual communication to enhance your persuasion efforts. The final modules focus on applying these techniques in real-world scenarios—whether in the workplace, sales, or family dynamics. You’ll personalize your approach based on the context, with ongoing support through live interactions, AI-powered feedback, and peer collaboration. By the end of the course, you'll be equipped to persuade confidently and authentically in any situation.<h4>What you will learn</h4><ul><li>Understand why data alone fails and emotional connections matter</li><li>Build persuasive messages using empathy, humility, and context</li><li>Overcome resistance and turn opposition into persuasive opportunities</li><li>Use repetition, clarity, and emotional appeal to strengthen persuasion</li><li>Master visual communication for impactful persuasive messages</li><li>Apply persuasion techniques in workplace, sales, and family settings</li></ul><h4>Who this book is for</h4>This course is designed for leaders, educators, sales professionals, and anyone looking to improve their persuasive communication skills. It’s ideal for individuals who struggle with influencing others despite presenting facts, whether in the workplace, in negotiations, or in personal relationships. Anyone seeking to connect more deeply, inspire action, or overcome resistance will benefit from this course. No prior experience in persuasion is required—just a willingness to embrace a new approach to communication.

Notes:

Title from resource description page (viewed July 20, 2026).