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When the advertising dollar goes to work in newspapers, magazines, and radio.

Broadcasting America: The Rise of Mass Media and Communications Available online

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Format:
Book
Contributor:
University of Maryland (College Park, Md.). Libraries. Archives and Manuscripts Department, owner.
Language:
English
Subjects (All):
Advertising, Magazine--Rates.
Advertising, Magazine.
Advertising, Newspaper--Rates.
Advertising, Newspaper.
Radio advertising--Rates.
Radio advertising.
Physical Description:
1 online resource (5 unnumbered pages).
Place of Publication:
[New York] : Columbia Broadcasting System, [1938]
Notes:
Reprinted from the Sept. 1 and Oct. 15, 1938 issues of Broadcasting.
Contains Media and the advertiser's dollar and addenda.
Collection: Mass Media & Culture Pamphlet Collection (HE8689.4.A1 NO.4115)

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