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Variety presents the Schwerin system's report on radio : an analysis of 450,000 listener reactions to the 12 major types of programs on the air.
- Format:
- Book
- Language:
- English
- Subjects (All):
- Radio programs--Rating.
- Radio programs.
- Physical Description:
- 1 online resource (32 pages).
- Place of Publication:
- [New York : Variety, 1950]
- Notes:
- Collection: Mass Media & Culture Pamphlet Collection (HE8689.4.A1 NO. 3346)
- Originally published as separate articles in Variety.
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