1 option
Radio station management : how to estimate all media advertising expenditures in a market.
- Format:
- Book
- Language:
- English
- Subjects (All):
- Advertising--Costs.
- Advertising.
- Radio stations--Management.
- Radio stations.
- National Association of Broadcasters.
- Physical Description:
- 1 online resource (5 pages).
- Place of Publication:
- Washington, D.C. : National Association of Broadcasters, ℗♭ 1960.
- Notes:
- Collection: Mass Media & Culture Pamphlet Collection (HE8689.4.A1 NO. 1209)
- Revised to conform with 1958 Census of business and 1957-58 Statistics of income data.
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