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Listen to your listeners : how to improve your program with the Lazarsfeld-Stanton program analyzer.
- Format:
- Book
- Language:
- English
- Subjects (All):
- Radio audiences--Research.
- Radio audiences.
- Physical Description:
- 1 online resource (20 pages) : illustrations (black and white).
- Place of Publication:
- New York : Columbia University's Office of Radio Research, Consulting Division, [1948?]
- Notes:
- Collection: Mass Media & Culture Pamphlet Collection (HE8689.4.A1 No. 3576)
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