1 option
BAB television advertising study. Report 1.
- Format:
- Book
- Language:
- English
- Subjects (All):
- Teleshopping.
- Television advertising.
- Physical Description:
- 1 online resource (12 unnumbered pages) : illustrations (black and white).
- Place of Publication:
- [New York : Broadcast Advertising Bureau], ℗♭ 1950.
- Notes:
- Based upon the television advertising experience of the Hecht Company department stores in Washington, D.C. and Silver Spring, Md.
- Collection: Mass Media & Culture Pamphlet Collection (HE8689.4.A1 NO.4169)
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