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Measuring the quality of the radio audience [extract] / C. H. Sandage.
- Format:
- Book
- Author/Creator:
- Sandage, C. H. (Charles Harold), 1902-1998, author.
- Language:
- English
- Subjects (All):
- Radio audiences--Research--Methodology.
- Radio audiences.
- Physical Description:
- 1 online resource (1 volume (48 pages)).
- Place of Publication:
- [Urbana, Illinois] : University of Illinois, 1947.
- Contents:
- Measuring the quality of the radio audience
- Renegotiation : the acts and their background
- The businessman and the national income
- Pricing policies under federal laws
- A new application of the law of retail gravitation.
- Notes:
- Extract from Opinion and comment, vol. IX, no. 3, August 25, 1947.
- Collection: Mass Media & Culture Pamphlet Collection (HE8689.4.A1 NO. 2298)
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