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Contemporary radio reaches heavy using homemakers : contemporary radio reaches heavy using men.
- Format:
- Book
- Language:
- English
- Subjects (All):
- Male consumers--United States.
- Male consumers.
- Radio audiences--United States.
- Radio audiences.
- Women consumers--United States.
- Women consumers.
- Physical Description:
- 1 online resource.
- Place of Publication:
- [United States] : RKO Radio Representatives, [1968]
- Notes:
- Collection: Mass Media & Culture Pamphlet Collection (HE8689.4.A1 No. 3639)
- Every care and attention has been paid to preserve the historic authenticity of these documents. Any terminology or imagery that may be deemed discriminatory or offensive by present-day principles may have been preserved for the historic accuracy and relevance to that particular document.
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