1 option
Television audience research / by Arthur C. Nielsen.
- Format:
- Book
- Author/Creator:
- Nielsen, Arthur C., author.
- Language:
- English
- Subjects (All):
- Television viewers--Research.
- Television viewers.
- A.C. Nielsen Company.
- Physical Description:
- 1 online resource (31 pages) : illustrations (black and white).
- Place of Publication:
- Chicago, Illinois : A. C. Nielsen Company, [1959]
- Notes:
- An address delivered to the executives of Unilever, N. V. at Rotterdam, Netherlands April 23, 1959.
- Collection: Mass Media & Culture Pamphlet Collection (HE8689.4.A1 No. 5536)
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