Customer relationship management.

Format:

Video

Contributor:

Starweaver, instructor.

Packt Publishing, publisher.

Language:

English

Subjects (All):

Customer relations--Management.

Customer relations.

Customer services.

Physical Description:

1 online resource (1 video file (1 hr., 43 min.)) : sound, color.

Edition:

[First edition].

Place of Publication:

[Birmingham, United Kingdom] : Packt Publishing, 2026.

Summary:

In this 1.5-hour course, build CRM skills for customer-centric strategy, segmentation, loyalty, data-driven insights, sales and marketing automation, service, tools, and KPIs. Progress from foundations to implementation through practical cases and exercises. What I will be able to do after this course Analyze CRM trends and directions Develop customer-centric strategies Use data to understand customers Design segmentation and loyalty programs Evaluate CRM success with KPIs Course Instructor Starweaver collaborates with a global network of expert educators to deliver engaging, practical learning experiences. Focused on empowering individuals and organizations, they equip learners with skills to navigate challenges in technology, business, and design. Who is it for? This course is for sales, marketing, service, CRM, product, IT, business analysis, entrepreneurship, and business or marketing learners who want practical CRM skills.

Notes:

OCLC-licensed vendor bibliographic record.

ISBN:

9781808342059

OCLC:

1601481495