Lost in the Supermarket : Youth Political Consumerism under Hegemonic Neoliberalism.

Format:

Book

Author/Creator:

Kyroglou, Georgios.

Language:

English

Subjects (All):

Youth movements.

Consumer behavior.

Physical Description:

1 online resource (338 pages)

Edition:

1st ed.

Place of Publication:

Bradford : Ethics International Press Limited, 2024.

Summary:

Political consumerism refers to citizens' use of boycotting and 'buycotting' as they seek to influence political outcomes within the marketplace, rather than through more traditional routes such as voting. It is commonly understood as reflective of the progressively converging roles of the citizens and the consumers in late modernity. In the aftermath of the Recession, young people in particular, are attempting to harness their individual consumer power to collectively express their political, ethical, and environmental considerations via their consumer choices. The expansion of political consumerism among young people across several advanced liberal democracies has been theorised as a result of a wider cultural shift towards cosmopolitanism and postmaterialist value orientations and therefore as an outcome of affluence. However, the persistence of political consumerism as a preferred form of political participation among young people, who were socialised under conditions of neoliberal austerity - during and after the 2008 Global Financial Crisis - calls for a re-evaluation of these assumptions. In particular, given the susceptibility of political consumerism to a neoliberal modus operandi that attempts to commercialise citizenship itself, the lack of literature problematising its emergence within a neoliberal socioeconomic context is indeed surprising. This book addresses this gap by offering a detailed re-evaluation of the underlying motivations, values and identity orientations of young political consumers in a country of the European north (United Kingdom) as opposed to one of the European south (Greece). It will be of interest to academic specialists working in the areas of Political Sociology, Youth Studies, and Consumer Studies, and scholars interested in political participation and political engagement.

Contents:

Intro

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_Political_consumerism_past

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_Research_Aims_and

_Thesis_Outline

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_Chapter_2:_Defining

_Chapter_2:_Defining_1

_Introduction

_Who_are_the

_Age_brackets_and

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_Working_definition_of

_Problems_in_defining

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_The_evolving_and

_Subpolitics,_Life_politics,

_Recognising_political_consumerism

_Conclusion

_Chapter_3:_An

_Introduction_1

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_The_Socio-Economic_Status

_The_Mobilisation_Model

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_The_Rational_Agency

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_The_Social_Capital

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_Postmaterialist_value_orientations

_Conclusion_1

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_Chapter_4:_Sociology

_Introduction:

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_Consumption_as_Responsibility

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_Consumption_as_Responsibility_1

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_Consumption_as_Identity:

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_Between_the_Individual

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_The_emergence_of

_Conclusion.

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_Introduction_3

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_Chapter_6:_Political

_Introduction_2

_On_the_concept

_Political_Consumerism_in

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_Political_Consumerism_in_1

_Political_Consumerism_in_2

_Putting_the_pieces

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_Chapter_7:_On

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_Chapter_8:_Methodology:

_Chapter_9:_Exploratory

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_Chapter_10:_Push-Factors:

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_Chapter_10:_Push-Factors:_1

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_Chapter_11:_Pull-factors,

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_Chapter_12:_Are

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_References

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_Appendix_I:_Guide

_Appendix_I:_

_Appendix_II:_Survey

_Appendix_IV:_Declaration

List of Tables

Preface

Political consumerism past and present

1. Introduction

2. Political consumerism past and present

3. Research aim and objectives

4. Research questions

5. Philosophical assumptions

6. Methodological approach

7. Independent contribution to knowledge

8. Chapter outline

Defining young people, political participation and political consumerism

2. Who are the 'young people' in contemporary political participation research?

3. Problems in defining political participation

4. The evolving and widening definitions of political participation

5. Subpolitics, life politics, and lifestyle politics

6. Recognising political consumerism as political participation

7. Conclusion

An assessment of the main theoretical frameworks in the study of political participation

2. The Socio-Economic Status model

3. The Mobilisation model

4. The Rational Agency model

5. The Social Capital model

6. Postmaterialist value orientations and the Silent Revolution thesis

Sociology of consumption and the emergence of the citizen-consumer

2. Consumption as responsibility and identity

3. Between the individual and the collective?

4. The emergence of the political consumer

5. Conclusion

Neoliberalism and political consumerism

2. Neoliberalism and youth political (dis)engagement

3. Factors influencing political consumption decisions

4. Conclusion

Political consumerism at the country level

2. On the concept of the state and Varieties of Capitalism

3. Political consumerism in Greece and in the UK.

4. Putting the pieces together: A multi-layered approach to political consumerism

On measuring political consumerism

2. Varieties of political consumerism

3. Determinants of political consumerism

4. Constructing the Political Consumerism Index (PCI)

Exploratory study using focus groups: Motivations and neoliberalism

2. Motivations of political consumerism

3. Neoliberal factors influencing political consumption decisions

Push-Factors: Who are the political consumers and what do they believe about politics?

2. Who are the political consumers in Greece and in the UK?

3. Political consumerism and young people's views about, and engagement with politics

4. Political consumerism and young people's views about elections, politicians and democracy?

5. Participation in politics and community affairs

6. Conclusion

Pull-factors, motivations and personal orientation

2. Consumer behaviour pull-factors

3. Motivations of political consumerism

4. Personal orientation

5. Postmaterialism

Drivers of political consumerism in the UK as opposed to Greece

2. Drivers of political consumption in the UK and Greece

3. The paradox of political consumerism

Are young people 'Lost in the Supermarket'?

2. Main findings

3. Summary and original contribution to knowledge

4. Directions for future research

5. Conclusion: 'Lost in the Supermarket'?

Reference list.

Notes:

Description based on publisher supplied metadata and other sources.

Part of the metadata in this record was created by AI, based on the text of the resource.

ISBN:

9781804416907

1804416908

OCLC:

1481796992