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Entrepreneurship and big data : the digital revolution / edited by Meghna Chhabra, Rohail Hassan, and Amjad Shamim.

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Format:
Book
Contributor:
Chhabra, Meghna, editor.
Hassan, Rohail, editor.
Shamim, Amjad, editor.
Series:
Big Data for Industry 4. 0
Language:
English
Subjects (All):
Entrepreneurship.
Big data.
Physical Description:
1 online resource (301 pages)
Edition:
First edition.
Place of Publication:
Boca Raton, FL : CRC Press, [2022]
Summary:
"The digital age has transformed business opportunities and strategies in a resolutely practical and data-driven project universe. This book is a comprehensive and analytical source on entrepreneurship and big data that prospective entrepreneurs must know before embarking upon an entrepreneurial journey in this present age of digital transformation. The book provides an overview of the various aspects of entrepreneurship, function, and contemporary forms. It covers a real-world understanding of how the entrepreneurial world works and the required new analytics thinking and computational skills. The book also encompasses the essential elements needed when starting an entrepreneurial journal and offers inspirational case studies from key industry leaders. Ideal reading for aspiring entrepreneurs, this book is also useful to students, academicians, researchers, and practitioners"-- Provided by publisher.
Contents:
Cover
Half Title
Series Page
Title Page
Copyright Page
Table of Contents
Preface
Editor Biographies
Contributors
Chapter 1: Ecosystem for Entrepreneurship in a Big Data-Driven Universe
Introduction
Role of Big Data
Emerging Technologies
Research Methodology
Proposed Framework
Identifying Challenges
Conclusion
References
Chapter 2: The Application and Influence of Industrial Internet of Things, Big Data, and Analytics Towards Sustainable Value Creation
Literature Review
Sustainable Value Creation
Industrial Internet of Things (IIoT)
Big Data and Analytics Infrastructure
The Proposed Sustainable Value Creation Framework
Resource
Capability
Competitive Advantage
Chapter 3: Robotic Process Automation (RPA) in Global Business Services (GBS): New Insights for Entrepreneurs
Global Business Services - the New Way of Business
Robotic Process Automation (RPA) - an Introduction
Blockchain
Artificial Intelligence
Virtual Agent
Cybersecurity
Robotic Process Automation
Feasibility of RPA in Supporting Management Functions
Implementation Pathways of RPA in the Organization
Establishing Strategic Goals
Critical Process Assessment
Tactical Evaluation
The RPA Maturity Model
Level 1 Pilot
Level 2 Ramp Up
Level 3 Operations at Scale
Level 4 World Class
Challenges of RPA Implementation
Morale Impact on Employees
High Cost of Robot Maintenance
Limitation of RPA
Chapter 4: Social Entrepreneurship in an Era of Disruption: Converging Social Change and Sustainability Through Big Data Analysis in a Post-COVID World
Introduction: Nature and Essence of Social Entrepreneurship and Its Variants
Big Data Leveraging Social Entrepreneurial Mechanisms.
Current Trends and Futuristic Endeavors of Leveraging Big Data Towards Viable Social and Business Paradigms
Social Entrepreneurship in the COVID-19 Era: Extrapolating Models/Interventions From Past and Present
Monetizing Social Value Creation Through Data: Yunus Social Business Model
Initiatives and Associated Dimensions of Disruption, Data, and Social Innovation
Big Data Analytics and Innovation: Amazon Business Model and Social Cause Alignment
Implications and Challenges Associated with Viable Business Propositions, in Social Entrepreneurial Perspective
Bibliography
Chapter 5: Big Data: A Boon for Food and Servicepreneurship
Raw Data to Information: An Absolute Transformation
Evolution of Big Data Since Ancient Times
Categorization of Big Data in the Form of Four V's
Development of Framework of Big Data: A Review
Methodology
Augmentation of Internet Users (1995-2020)
Big Data Revenue Forecast
Big Data Applications into the Various Domains of Service Sectors
Role of Big Data in Weather Predication
Role of Big Data in Social Media
Role of Big Data in Healthcare
Role of Big Data in the Education Sector
Role of Big Data in Logistics
Role of Big Data in Travel and Tourism
Role of Big Data in Government and Law Enforcement
Big Data Applications in Food and Agripreneurship: A Future of Farming
Changing the Face of Farming Through Automation
Challenges Before Agripreneurship
Chapter 6: Adoption of Big Data in Agripreneurship: A Panacea to the Global Food Challenge
The Concept of Big Data
Definition of Big Data
Big Data Applications in Agriculture
Agripreneurship and Big Data in Malaysia
Challenges of Big Data Among Agripreneurs
Acknowledgments
References.
Chapter 7: Anticipating and Avoiding the Pitfalls that Can Sink a Startup
Valuable Lessons from Successful Startups
Cockroach Labs
Okera Inc.
Cazoo Limited
Observe.AI
Get the Basics Right for a Successful Startup
Understanding Unit Economics
What Is CAC?
What Is Churn Rate?
What Is LTV?
LTV to CAC Ratio
The Payback Period on CAC
How Unit Economics Helps You Remain Sustainable and Profitable
Understanding Customer Satisfaction Metrics
What Is CSAT?
What Is NPS?
Key Financial Metrics
Burn Rate
Cost of Human Capital
Annual Recurring Revenue
Inventories
Summary
Chapter 8: The Influential Role of Breakthrough Strategies of the Family Business and Its Implication in Entrepreneurship
Background
TEAM Work
Goal and Accomplishment
Learning Process
Nothing Worth Having Comes Easy
Education Plays a Key Role
Setting a Goal
Dream Big, Start Small, Act Now
Introduction of Pitambari Powder
The Ladder of Success Is Never Crowded at the Top
At First, They Will Ask, Why Are You Doing It? Later They Will Ask, How Did You Do It?
Big Data
Positive Reinforcement
Installation of RFID
Finding a Solution
Primary Source
Secondary Sources
Other References
Chapter 9: Crucial Factors for Successful Entrepreneurial Start-ups
Entrepreneur
Entrepreneurial Competencies
Strategic Competency
Personal Competency
Conceptual Competency
Ethical Competency
Opportunity Competency
Learning Competency
Familism
Entrepreneurial Innovativeness
Network Competence
Environmental Turbulence
Government Support
Business Success
Theories to Support Research Work
Survey: an Illustration
Demographic and Descriptive Data.
Discussion on Descriptive Statistics
Inferential Statistics
Importance Performance Map Analysis (IPMA)
Theoretical and Practical Contribution
Limitations
Future Commendations
Chapter 10: Social Entrepreneurship
Comparison of Social Entrepreneurships with Commercial Entrepreneurships
Similarities Between Commercial Entrepreneurship and Social Entrepreneurship
Entrepreneurial Process
Impact-Oriented Mindset
Difference Between the Two Types of Entrepreneurship
Mission-Driven and Revenue-Driven
Measurement of Outcomes
Different Approach to Entrepreneurship
Models of Social Entrepreneurship
Support to Entrepreneurs
Providing Intermediary or Linkage to the Market
Employing the Economically Poor, Marginalized Communities
The Beneficiary Population as Customers
The Co-operative Model of Social Entrepreneurship
Model of Support or Subsidy
Measuring Social Impact
Importance of Measuring the Social Impact
Key Challenges in Measuring Social Impact
Lack of Maturity in the Measurement of Impact
No Consensus on the Usage of Cost-Related Impact Data
Methodology to Measure Social Impact
Defining the Social Value Proposition (SVP)
Quantify the Venture's Social Value
Monetize the Social Value
Conclusion and Discussion
Chapter 11: Terracotta Pottery Catastrophe: Survival Issues and the Road Ahead for Sustainable Enterprise
Objectives
Data Collection and Sampling Design
ISM Methodology
Results and Discussion
MICMAC Analysis
Formation of the ISM model (Diagraph) and Interpretations
Experiences of the Entrepreneurs
Entrepreneur 1
Entrepreneur 2
Entrepreneur 3
Entrepreneur 4
Acknowledgment
Notes
Chapter 12: Social Sustainability Through Women Entrepreneurs in India: A Case of Inclusion and Development Through Small Organizations
Women Entrepreneurship in India
Women Entrepreneurs
Social Sustainability and GRI
Discussion
Limitations of Research
Chapter 13: Leveraging on Demographics Insights of Online Shoppers for Netpreneurs
Method
Data Collection and Analysis
Findings and Discussion
Respondent Profile
Nonparametric Test Analysis Results
Gender-Wise Significant Differences
Age-wise Significant Differences
Recommendations and Managerial Implications
Ease of Transaction Related
Trust Related
Subjective Norms Related
Chapter 14: Study on the Effectiveness of Social Networks in Persuading Entrepreneurial Initiatives with Reference to College Students in Chennai
Review of Literature
Hypotheses
Conceptual Framework
Entrepreneurial Potential Model (EPM)
Technology Acceptance Model (TAM)
Techno Entrepreneurial Model (TEM)
Research Model
Analysis and Interpretations
General Findings
Percentage Analysis
Structural Equation Model
Measurement Development
Descriptive Statistics Correlation and Reliability Coefficient
Confirmatory Factor Analysis (CFA)
Model Validity
Implications of the Study
Suggestions
Chapter 15: Curbing Inconsistencies Through Financial Bootstrapping: Study of Indian Startups Ecosystem
Bootstrapping Finance
Bootstrapping Techniques
Need and Objectives
Result and Discussion
Advanced States.
Intermediate States.
Notes:
Includes index.
Description based on print version record.
ISBN:
1-00-309794-4
1-000-45569-6
1-003-09794-4
1-000-45570-X
9781003097945
OCLC:
1263026967

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