Start-Ups DECLASSIFIED : An Insider's Playbook for Success.

Format:

Book

Author/Creator:

Andriole, Stephen J.

Language:

English

Physical Description:

1 online resource (234 pages)

Edition:

1st ed.

Place of Publication:

New York : Business Expert Press, 2025.

Summary:

This book is about increasing the probability of success-a playbook for entrepreneurs. You're an entrepreneur and should already be thinking about how to get rich - filthy rich - before you write one line of code or define the service you plan to offer. If you die, you die. But you should not die without dreaming about a house in the Hamptons and a private jet. This is why you never sleep. Start-Ups DECLASSIFIED can help. It's a must read because it describes the real start-up process based on actual cases - not "theories" about how to create, grow or exit start-ups. The book offers lessons learned for every step of the start-up process ranging from ideation to fundraising to scaling to exiting - as well as a real description of how the sometimes-audacious cast of characters actually behaves. Every lesson is grounded in experience. It's a practical book full of insider analyses, observations and lessons from start-up cases where the author was "in the room." This book describes the real start-up process - not the one described by pundits or the uninitiated - followed by the steps necessary to cut through the articles, books and TED talks about how to "do" start-ups. Start-Ups DECLASSIFIED is a playbook for entrepreneurs. Start-Ups DECLASSIFIED says the quiet things out loud. The book is about increasing the probability of success. It leapfrogs the nonsense that permeates startup myths and movies. If you're a serious entrepreneur, you will love this book.

Contents:

Front cover

Half title

Title

Copyright

Description

Contents

Foreword

An Accessible - and Necessary - Guide

Touring Andriole's Trenches

Breaking Down Start-Ups DECLASSIFIED

The Special Role of AI

Prescriptions for the Future

David G. Henkin

Introduction Here We Go

11 Questions and 21 Steps

CHAPTER 1 Lessons From the Trenches

The Defense Advanced Research Projects Agency (DARPA)

International Information Systems

Lesson?

George Mason University

Drexel University

Lessons?

Cigna

Sidebar

Safeguard Scientifcs and TL Ventures

Deals Along the Way

Shire Pharmaceuticals

Villanova University

TechVestCo

CHAPTER 2 Innovation, Entrepreneurialism, and Commercialization

Innovation

Takeaways?

Entrepreneurialism

Commercialization

Soft Versus Hard Methodology

Moving Targets

CHAPTER 3 Technology Trends and Opportunities

Trends

Automation

Low-Code Platforms

Sustainability

Data Architecture, Data Lakes, and Data Fabrics

Augmented and Virtual Reality

AI, Machine Learning, and Generative AI

Takeaway?

The Case of Higher Education

Course Design and Development

What's a "Professor"?

Students and GenAI

What's a "Student"?

Now What?

How to Track Business-Technology Trends

Implications?

CHAPTER 4 Who Are These People?

The Cast of Characters

Entrepreneurs

Remember

Notes

Some Questions

More Questions

Investors

So What's Seed Capital (Wikipedia)?

Remember!

Angels

Venture Capitalists

Let's summarize

So what do VCs know?

Remember (Wikipedia):.

Lessons?

So?

Lawyers

Investment Bankers

What Are the Guidelines?

Boards of Directors

What Else?

Advisory Boards

The Whole Team

CHAPTER 5 The Style and Substance of Startups

Pitches

Guidelines

Use Cases and Demos

Valuation

Investor-Speak

Entrepreneur-Speak

The Protocols Are Clear

Investment Term Sheets

Operating Agreements

Typical Operating Agreement

Buzz

CHAPTER 6 Skillsets

Technologies

Project and Program Management

Vendor Management

Digital Security Management

Business Process Modeling and Mining

Metrics and Performance Management

Competitor Analysis

Accounting and Financing

Sales and Marketing

Legal and Investment Banking

Written Communications Skills

Verbal Communications Skills

Collaboration Skills

Persuasion and Negotiation Skills

Presentation Skills

Drama Control

Chaos Tolerance

Regulatory Policy

Objectivity

Three Options: Repair, Rent, or Replace

CHAPTER 7 Building and Growing Startups

People

Products and Services

Products or Services?

Incubation and Acceleration

Marketing and PR

Digital Advice

Another Is Fear

Sales

Steps?

Overall Advice

Finances

Structure

Functional Structure

Divisional Structure

Matrix Structure

So how should you organize?

Here's some really good news:

The point?

Happenstance, Coincidence, Opportunism, and Luck

Incentives

CHAPTER 8 Exiting Startups

Exit Zones

The Dead Zone

The Near-Dead Zone

The Comfort Zone

The End Zone

CHAPTER 9 Conclusions

Takeaways

People Takeaways

Investor Takeaways

Angel Takeaways

VC Takeaways

Legal Takeaways

Investment Banker Takeaways.

Boards of Directors Takeaways

Advisory Board Takeaways

Whole Team Takeaways

Technology Trends Takeaways

Pitch Takeaways

Funding and Valuation Takeaways

Investment Term Sheet Takeaways

Operating Agreement Takeaways

Buzz Takeaways

Teams Takeaway

Building and Growing Takeaways

Marketing and PR Takeaways

Sales Takeaways

Finance Takeaways

Structure Takeaways

Incentives Takeaways

Exit Takeaways

Final Thoughts

References

About the Author

Index

Back cover.

Notes:

Description based on publisher supplied metadata and other sources.

ISBN:

1-63742-805-7

OCLC:

1519118931