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Overview: : Planning Marketing Campaigns / Amber Hutchins.
- Format:
- Book
- Author/Creator:
- Hutchins, Amber, author.
- Series:
- SAGE skills: Business.
- SAGE skills: Business
- Language:
- English
- Subjects (All):
- Marketing--Planning.
- Marketing.
- Physical Description:
- 1 online resource
- Place of Publication:
- Los Angeles, CA : SAGE Publications, Inc., 2024.
- Contents:
- What Are the Business Goals?
- Understanding Your Audience
- The 4 Ps of Marketing
- Test Your Knowledge.
- Notes:
- Description based on publisher supplied metadata and other sources.
- ISBN:
- 1-0719-5787-2
- 9781071957875
- OCLC:
- 1456885600
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