BoxedUp : to grow or to sell "The Amazon of rentals"? / Vonnice Boone, Jeffrey Meade, Jason Moore, and Stepheca M. Sawyer.

Format:

Book

Author/Creator:

Boone, Vonnice, author.

Meade, Jeffrey, author.

Moore, Jason, active 2026, author.

Sawyer, Stepheca M., author.

Series:

SAGE business cases.

SAGE business cases

Language:

English

Subjects (All):

Small business--Growth--Case studies.

Small business.

Venture capital--Case studies.

Venture capital.

Entrepreneurship--Case studies.

Entrepreneurship.

Decision making--Case studies.

Decision making.

Physical Description:

1 online resource.

Place of Publication:

London : SAGE Publications: SAGE Business Cases Originals, 2026.

Summary:

This case study explores the entrepreneurial journey of Donald Boone, founder of BoxedUp, as he navigates a pivotal strategic decision after six years of building his tech start-up. Initially inspired by rental inefficiencies observed at Amazon, Boone launched BoxedUp to create an "Amazon for rentals," attracting over USD 5 million in venture funding. Customer demand later prompted a transformative pivot to a software-as-a-service (SaaS) model, shifting BoxedUp's value proposition to a white-label, subscription-based platform tailored to micro and small-medium businesses. By late 2024, Boone faces a high-stakes decision: Pursue profitability and scale, or exit via acquisition. His dilemma encapsulates the pressures of venture capital, the quest for generational wealth, and the evolving identity of first-generation founders.

Notes:

Description based on XML content.

ISBN:

979-83-488-4774-6

OCLC:

1569208566

Publisher Number:

T300623