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Bridging digital and physical spaces at CoLab Café / Chinomso Nwagboso, Seyitan Ogunleye.
- Format:
- Book
- Author/Creator:
- Nwagboso, Chinomso, author.
- Ogunleye, Seyitan, author.
- Series:
- SAGE business cases.
- SAGE business cases
- Language:
- English
- Subjects (All):
- Industrial management--Technological innovations--Case studies.
- Industrial management.
- Physical Description:
- 1 online resource.
- Place of Publication:
- London : SAGE Publications: SAGE Business Cases Originals, 2026.
- Summary:
- This teaching case examines CoLab Café, a growing chain of co-working cafés in Nigeria seeking to integrate digital self-service solutions into its traditionally human-centered operations. As CoLab Café expands and strives for greater efficiency, it introduces a QR code check-in and online booking system designed to track workspace utilization, streamline staffing decisions, and provide customers with a convenient, data-driven experience. The initiative faces resistance from both customers, who value personal interaction, and front-line staff, who must adapt their roles in guiding customers to self-service options. Students will explore how to balance operational efficiency, brand identity, cultural expectations, and stakeholder incentives. By evaluating multiple strategic options-ranging from incentives and training to stricter enforcement or advanced technologies-students gain insights into product management, service design, and change management in a global, customer-centric environment.
- Notes:
- Description based on XML content.
- ISBN:
- 979-83-488-1007-8
- OCLC:
- 1569208739
- Publisher Number:
- T298613
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