1 option
Taking a Resource-Based View at Red Dwarf Satellites : Does Space Herald an Imminent Death or a Way to Supernova? / Ekaterina Murzacheva, Anastasios Siampos.
- Format:
- Book
- Author/Creator:
- Murzacheva, Ekaterina, author.
- Siampos, Anastasios, author.
- Language:
- English
- Subjects (All):
- Strategic planning.
- Competition.
- Physical Description:
- 1 online resource
- Other Title:
- Taking a Resource-Based View at Red Dwarf Satellites
- Place of Publication:
- Los Angeles, California : SAGE Publications, Inc, 2024.
- Summary:
- This Data Challenge guides students through the application of the resource-based view framework to decision making when developing and sustaining competitive advantage in increasingly competitive markets in dynamic environments. During this challenge, students are encouraged to consider the intended use of resources and to assess the ways in which available resources may be repurposed, reconfigured, or developed to create new opportunities in the market and to develop dynamic capabilities in pursuit of improved performance. Students are asked to analyze the industry and market data and to review them in conjunction with the firm's financial performance indicators across three scenarios to propose final recommendations for a 5-year strategic development plan. The story revolves around an imaginary small business, which represents a cluster of new businesses within satellite technology-based spinoffs that have rapidly spread among UK-based space organizations. The main challenge the company faces is the limited application of its resource base. Although they often possess substantial tangible resources (e.g., facilities, equipment), and intangible assets (e.g., knowledge, expertise), firms like Red Dwarf Satellites are struggling to see the use of their resources beyond the space industry. This fact potentially puts them in a vulnerable position, making it difficult to maintain and further develop their competitive advantage when the environment is rapidly evolving.
- Notes:
- Description based on publisher supplied metadata and other sources.
- ISBN:
- 1-0719-6221-3
- 9781071962213
- OCLC:
- 1463998918
The Penn Libraries is committed to describing library materials using current, accurate, and responsible language. If you discover outdated or inaccurate language, please fill out this feedback form to report it and suggest alternative language.