Exile and return to family business : the succession drama behind Starlux Airlines and EVA Airways / Caroline Chen, George Whaley.

Format:

Book

Author/Creator:

Chen, Caroline, author.

Whaley, George, active 2026, author.

Series:

SAGE business cases.

SAGE business cases

Language:

English

Subjects (All):

Family-owned business enterprises--Succession--Case studies.

Family-owned business enterprises.

Physical Description:

1 online resource.

Place of Publication:

London : SAGE Publications: SAGE Business Cases Originals, 2026.

Summary:

Immediately after his appointment as Chairman of the Evergreen Group, the founder Chang Yung-Fa's (YF) son-in-law Cheng Shen-chi found himself at the center of a power struggle among the children of YF. YF had died in January 2016, leaving a fortune and business empire worth billions. Evergreen's board opted to remove YF's youngest son, Chang Kuo-Wei (KW), from his role as EVA Airways' Chairman. Less than two months after his removal, KW formed Starlux Airlines (Starlux) outside the Evergreen empire, which became one of EVA's primary competitors. In April 2022, Cheng made the bold decision to appoint KW as the new Chairman of UNI Airways Co., EVA's sister airline. Readers will evaluate Evergreen from a strategic management and family business perspective and consider whether Cheng can use his position as an elder in a Taiwanese family to reconcile his four brothers-in-law.

Notes:

Description based on XML content.

ISBN:

979-83-488-4730-2

OCLC:

1569208638

Publisher Number:

T300557