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Go-Go music : Can washington, DC's homegrown music take on the world market? / Jennifer Sparkman Bartee.

Sage Business Cases 2026 Annual Collection Available online

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Format:
Book
Author/Creator:
Bartee, Jennifer Sparkman, author.
Series:
SAGE business cases.
SAGE business cases
Language:
English
Subjects (All):
Go-go (Music)--Washington (D.C.)--Case studies.
Go-go (Music).
Music--Marketing--Case studies.
Music.
Physical Description:
1 online resource.
Other Title:
Can Washington, District of Columbia's homegrown music take on the world market?
Place of Publication:
Los Angeles, CA : SAGE Publications, Inc., 2026.
Summary:
This case introduces the genre of go-go music and the potential factors contributing to containment of the musical style within the regional market of the Washington, D.C. area. The case begins by discussing the features of the musical genre and the history of its development and role within the African American culture of Washington, D.C. Next, the case presents examples of artists who achieved national recognition and commercial success. Students are challenged to consider why, despite these examples, go-go music remains largely a local music industry and has not gained larger commercial success.
Notes:
Description based on XML content.
ISBN:
979-83-488-4948-1
OCLC:
1569208795
Publisher Number:
T300739

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